Friday, 20th July 2018
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Beat the Street challenge kicks off in Waterford!

Waterford’s county-wide walking and cycling ‘game’ that challenges local residents to see how far they can travel together in just seven weeks has kicked off this week!

Beat the Street is an innovative physical activity initiative that inspires thousands of people to get moving by transforming local communities into a giant game. Running from Wednesday 13 September to Wednesday 1 November, Beat the Street will see schools, businesses, families and charities in Waterford, Dungarvan and Kilmacthomas compete to see who can walk, run, cycle or scoot the furthest.

Dozens of beeping and flashing sensors called Beat Boxes have been placed across Waterford which can be tapped with free Beat the Street cards which can be collected at your local library or leisure centre. Players can set up a team or join one of the many playing in Waterford and start earning points and prizes!

The Mayor of Waterford, Cllr. Sean Reinhart officially launched the Beat the Street Challenge at a launch event held on Wednesday 13 September at Waterford Nature Park. He was joined by representatives from Waterford Sports Partnership, Waterford City & County Council, local schools and community groups to celebrate the launch of the challenge which comes to Waterford for the first time ever.

More than 600,000 worldwide have played Beat the Street with previous games taking place in Belfast, London and other towns and cities. Organisers behind the initiative are expected thousands of people in Waterford to pick up and card and start playing over the course of the next seven weeks.

Beat the Street is run by Intelligent Health UK with support from Waterford Sports Partnership and is funded by Sport Ireland, Healthy Ireland, Dormant Accounts Fund and Waterford City & County Council. The aim of the initiative is to encourage thousands of people to explore Waterford city and county with their friends and family and get more active together.

Eimear Cusack, Engagement Manager for Beat the Street, said: “We’ve seen lots of excitement building in schools, businesses and groups across Waterford, Dungarvan and Kilmacthomas in the past few weeks and so we are happy to see Beat the Street finally launch here in Waterford. With lots of prizes for teams and individuals to win there is no reason not to get involved."

To find out more information about Beat the Street including where to pick up a Beat the Street card and map, visit http://www.beatthestreet.me/Waterford

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